White Family (SoftBank) CM #013. “Brother’s Running Late” Japanese CM [with English subtitles]
“Brother’s Running Late”
I’m sorry for being late.
Give us a call next time you’re running late, okay?
There’s a reason we have free family calls with the White Family 24 plan, you know?
I was already in a call taking care of another matter.
For you, there are no other matters!
The White Family (白戸家) is an advertising campaign by the Japanese multinational telecommunications and Internet corporation SoftBank Group Corp. which features a white Hokkaido inu, Otou-san, as the father of a household.
More information about it can be read here: