White Family (SoftBank) CM #033. “This Time It’s Cats” Japanese CM [with English subtitles]
“This Time It’s Cats”
Have you guys heard of White Call?
Are you on about that whole free calls with SoftBank thing again?
How come there’s no dog this time?
Cats this time. I wonder whyy?
According to my predictions, we’ll back again next time.
Calls between your cell phones and landline are 100% free. White Call! SoftBank!
The White Family (白戸家) is an advertising campaign by the Japanese multinational telecommunications and Internet corporation SoftBank Group Corp. which features a white Hokkaido inu, Otou-san, as the father of a household.
More information about it can be read here: