White Family (SoftBank) CM #044. “Fetching Balls” Japanese CM [with English subtitles]
Come onn, how much longer do we have to keep doing this…!
Coach, I’m tired of just fetching balls all day.
You need to learn the basics. The basics!
You say the basics, but this is just…
After all, with the White Student Discount, the basic rate is free, right?
That has nothing to do with it…
It has plenty to do with it!
The basics are a very important thing to grasp!
The basics are very important…
How wonderful… I’m truly touched!
Alright, now let’s fetch some balls!
Sensei, you’re personally doing it too!?
Wait for me!
Now this is true education.
Leave some for me!
Here we go.
The White Family (白戸家) is an advertising campaign by the Japanese multinational telecommunications and Internet corporation SoftBank Group Corp. which features a white Hokkaido inu, Otou-san, as the father of a household.
More information about it can be read here: