White Family (SoftBank) CM #103. “Hot Springs Trip” Japanese CM [with English subtitles]
“Hot Springs Trip”
Everyone, I have something important to tell you.
What, are you getting married again or something?
How’d you know?
What? She’s right?
Cell phones are just so simple and easy to use these days, that I recently connected with someone.
That’s connecting too quickly!
What’s next? He’s right outside waiting to meet us?
You’ve got a real talent, don’t you?
Could you come on in now?
“Come on in?”
Say hello to your new grandfather.
The pleasure’s all mine.
He looks even younger than me…
He’s even got steam coming out of his body…
‘Cause he was just in the hot spring!
This is my son, Jirou.
Jirou… What a fine name.
The White Family (白戸家) is an advertising campaign by the Japanese multinational telecommunications and Internet corporation SoftBank Group Corp. which features a white Hokkaido inu, Otou-san, as the father of a household.
More information about it can be read here: